BUILT TO PERFORM
OUR STORY- From the Pitch to the Screen
ELEKTI is a fitness brand born from the passion and love for movement and wellbeing. The founder who's a sports lover built a high quality and sustainable fitness brand on a lifelong passion for sport. As a teenager she was a dedicated football player. Today, she is an actress, yet the athletic drive remains strong as two of her siblings are professional football players.
The entire family shares deep love and respect for sports, making the brand's commitment to fitness genuinely rooted in a disciplined, athletic lifestyle.
While performing in her acting rehearsals the founder found her self struggling to find the optimum breathable and comfortable clothing pieces to allow her perform freely, connecting with the process without distractions.